You may have heard of the 80-20 rule, but do you know about the 80-8 rule?  According to Bain & Company, 80% of the companies believe they deliver a “superior experience” to customers. But only 8% of the customers agree.

Ouch!

Do you believe you deliver superior service to your customers AND do your customers agree?  Here’s another question.  Do your competitors’ customers believe they get superior customer service from your competitors?

Seems like an opportunity for you to innovate and improve your service and gain bigger market share?