Watch the video from Japan and …
Month: December 2008
Its Christmas in the middle of an economic blizzard. Money is tight, credit is crunched. Banks are not lending, angels are not investing, VCs are not funding. So how does one go about getting dough to make cookies for Santa?
Why not learn from Santa himself. If Santa was looking to raise money, here is how he would pitch his business:
And what do you know; there are businesses out there that reward good behavior.
Watch the video.
So says Guy Kawasaki. This may seem surprising coming from a former uber Apple evangelist, but it is one of the core philosophies Guy hones into every start-up company he has founded or funded.
One of the reasons why start-up companies fail is because the management insists on making their product perfect before shipping. A fatal mistake, especially in a technology industry. Technology changes rapidly and a product can always be made better. If you wait to incorporate all the new features, someone else will probably beat you to market.
But, before you go off and start shipping crap, take heed to the next suggestion from Guy:
“Churn, baby, churn. I’m saying it’s okay to ship crap–I’m not saying that it’s okay to stay crappy. A company must improve version 1.0 and create version 1.1, 1.2, … 2.0. This is a difficult lesson to learn because it’s so hard to ship an innovation; therefore, the last thing employees want to deal with is complaints about their perfect baby. Innovation is not an event. It’s a process.”
So there you have it. Start shipping your products now. Keep innovating and let your competitors play catch up with you.
Went to the Research in Motion Alliance Tour yesterday at the Canada High Commission in London. RIM and CHC London hosted the event to showcase some of RIM’s partners to the mobile and wireless community in the UK.
There were some interesting products, but the demo from Unify4Life was downright amazing. They have developed a series of products that would allow you to control variety of home appliances with your BlackBerry. For example, you can use your BlackBerry to change TV channels, get TV guide on BlackBerry, change music on iPod or other stereo systems. Control your garage door and your home lightning system, heating and air conditioning equipment. The list goes on.
Future plans include developing these products for other mobile devices, such as iPhone and Windows PDAs