Jumping on the bandwagon with both feet firmly in the easy fit jeans, Gap launched a Facebook Born To Fit campaign, driving off-line advertisement (print, tv, billboard, etc) viewers to their Facebook page. With over 300,000 fans already, Gap would need to quickly learn how to handle the open social media platform.  Most of the [...]

You may have heard of the 80-20 rule, but do you know about the 80-8 rule?  According to Bain & Company, 80% of the companies believe they deliver a “superior experience” to customers. But only 8% of the customers agree. Ouch! Do you believe you deliver superior service to your customers AND do your customers [...]

Speaking of Lite (as in Google Lite), Facebook got into the act and launched the Facebook Lite beta.  Don’t know what it is, but as usual plenty of speculation on the blogsphere.  For sketchy details, screenshot and plenty of debate by commentators, check out mashable. But that’s not all the news fit to print on [...]

As I mentioned in my post yesterday, I couldn’t figure out the difference between Google Caffeine and Google Regular.  Caffeine been out only a couple of days and there are already tools to compare the two.  Four at last count. Facesaerch and CompareCaffine are similar in functionality, but I haven’t been able to compare since [...]

Revealed by Google of a super secret project they have been working on for a few months, completely overhauling the underlying infrastructure that would change the way Google crawl, index and rank web pages. Matt Cutts claims the search results will still be very close to what they have been in the past.  But believing [...]